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August 20, 2012

In the Cattle Markets

Assessing and coming to grips with drought response decisions.

As discussions about deteriorating pasture conditions and escalating prices for feedstuffs continue, stakeholders throughout the industry are contemplating a host of drought-response alternatives for their operations. When producers simply have nothing available to feed their livestock, their options are limited, and the survival-based decisions they make are understandable. However, what is not often talked about, but is certainly important to appreciate, is that "cutting the right costs" is critical in the grand scheme of things.

While feeder-cattle prices have dropped notably during the past couple months, they are still at historically high levels, and the corresponding discounts for bringing to market a less-desirable product (say from "saving" on dehorning or castration expenses) remain important to appreciate. Similarly, the historically high value of cull cows warrants monitoring body condition where feasible to avoid parallel discounts.

While these admittedly are two straw-man-type examples, the general point is that even in dire times such as those facing many livestock producers, a careful assessment of providing the market what it wants to the greatest extent feasible is imperative to profitability and perhaps even the survival of one's business.

Another thing some producers may need to start trying to come to terms with is the history of how shocks such as the current drought can lead to unexpected changes in a business. These changes do not necessarily have to be adverse ones. In fact, in retrospect, these changes for some operations are less catastrophic than they appear during the understandably stressful period of transition. I am motivated to share this point as I grew up on a farrow-to-finish swine farm that transitioned to a feeder-to-finish operation following escalation of corn prices in the mid-1990s.

This year's drought is placing similar pressure on many livestock operations. I encourage all affected producers to seriously evaluate their business, not solely in the necessary "how do I survive the drought" context, but also in a broader "should I adjust my business model" framework.

While this may seem out-of-touch to recommend at a time of such stress, the reality is that for many producers, this is exactly the period for such assessments and, doing so may, in time, result in your operation being better positioned for the future. Moreover, as one who remains bullish longer term about the prospects of growing beef demand globally and the associated opportunities this presents seriously interested and capable producers, the importance of these broader assessments cannot be overstated.

Editor's Note: Glynn Tonsor is associate professor in the Department of Agricultural Economics at Kansas State University.



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